Team ReelerAug 153 min readTravel marketing: Combining influencers and UGC with professional content for maximum impactIn destination marketing, the most effective content strategies blend content from professionals, influencers, and everyday tourists (UGC).
Team ReelerMay 30, 20232 min readActivating media audiences: Engagement through user-generated content (UGC)Throughout the history of media, audience participation has played a vital role in shaping the news landscape. From the earliest 'letters...